“The Problem With Big Data”

““As technology improves, larger companies continue to gain disproportionate shares of the processing power and financial value big data offers”.”   Managers can use Big Data to get information to drive a better performance. It helps increase the productivity of the workforce, analyze consumers’ patterns, and/or ways to increase profitability. Employment at companies with less…

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“It’s Time to Explain Blockchain”

“The head of Nasdaq’s blockchain division believes that blockchain technology will revolutionize the financial industry.”   Blockchain gained notoriety in October 2017 when a British company added the term to its name and its stock price raised by 394%. The head of Nasdaq’s blockchain division believes that this technology will revolutionize the financial industry. Blockchain…

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“The Multifaceted Moment: Global Vision for the Future of Work”

“Today’s business leaders need to step up to the challenge of globalization, automation, advanced data and the urgency of reskilling workforces.”   The discourse of this year’s World Economic Forum (WEF) is about globalization, the future of business, automation, advanced data and the need to reskill workforces. Artificial Intelligence (AI) will generate 58 million new…

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“How to Balance Marketing Automation And Personalization”

“The most successful sales and marketing teams find balance between inbox-clogging automated messages and old-fashioned, personalized communications. Here’s how they meet in the middle to personalize the customer experience, says Emily Muhoberac, COO at Sapper Consulting.”   67% of the marketing leaders were using marketing automation platforms by 2017. Most successful sales and marketing teams…

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“Balancing Data Privacy with Ambitious IT Projects for Digital Transformation”

“How to apply privacy by design to digital transformation projects, without compromising business’ objectives or their adherence to privacy legislation? Without such oversight, digital transformation projects run the risk of exposing the business to non-adherence, loss of customer trust and unnecessary expense”   The adoption of General Data Protection Regulation (GDPR) in 2016, and the…

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